Time to rethink your pricey TV spot

Posted by admin / Under Adify

A new study out from Nielsen this week shows that online video ads have surpassed TV ads for general recall, brand recall, message recall and likability.

Published on Thursday 29th of July 2010 09:43:08 PM

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Adify The Adify Blog Privacy and What Advertisers Want to

Posted by admin / Under Adify

Using a live case study, this post explains how advertisers use data to find and reach prospects.

Published on Thursday 29th of July 2010 09:43:08 PM

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The local search Lineup for Marketplaces 2010

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..It also includes Groupon’s “smart mob” theory of local commerce, backed by $32 million investment; RedBeacon, ALikeList and others’ efforts to remake ServiceMagic-like home and trade leads with social media;Adify and Pulse360’s bid to verticalize ad networks for local merchants and national brands; and OpenTable’s big bet on mobile.."

Published on Thursday 29th of July 2010 09:43:08 PM

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Adify The Adify Blog A Dirty Secret, A Double Life: Part 1

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Cause for some concern for Premium Publishers

Published on Thursday 29th of July 2010 09:43:08 PM

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Develop Your Own Advertisement Network with Adify

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Adify is a vertical ad network management service that provides the technology and back office services for companies to run their own advertisement network on web. Adify’s infrastructure is capable of delivering content sponsorships, video, image and rich media advertising.

Published on Thursday 29th of July 2010 09:43:08 PM

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Adify Media Now Ranks Among comScore's Top 20 Ad Networks

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With 90 Million Unique Visitors and Rapidly Increasing Global Reach, Adify Media Gains MomentumSan Bruno, California10/19/09 - Adify Media, a premium online advertising network, has entered the comScore top 20 rankings for U.S. ad networks, according to the latest report issued for September 2009.According to comScore's Key Measures Report

Published on Thursday 29th of July 2010 09:43:08 PM

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Adify - Transparency Can Defeat Invisibility

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Yesterday's Wall Street Journal broke a story about ad networks serving ads to invisible pages on websites - defrauding advertisers. Adify's business is predicated on transparency which is one of the three defenses against the dark arts of internet advertising fraud highlighted in this cool post.

Published on Thursday 29th of July 2010 09:43:08 PM

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The Adify Blog Kill The CPM? Let's Take a Closer Look

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Adify comments on Shelby Bonnie's provocative article about killing the CPM to save online advertising.

Published on Thursday 29th of July 2010 09:43:08 PM

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